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Blogs

A Beginner's Guide to Taking Your Content Seriously

Whether you're just starting out or have been creating content for years, there's always room to improve. From finding your own style and building a consistent posting schedule to getting feedback and learning from your analytics, here's how to take your content to the next level.

by Lord Rollie6 min read

How to Get Discovered on Twitch

Twitch used to reward people for just showing up. Hit "Go Live," play something, and eventually people would find you. That version of Twitch is gone, so your approach should adapt to the change.

by Dawas4 min read

What Your Analytics are Telling You

Every video you post directly tells you what to fix, but the problem is, most creators never listen to it.

by Jay5 min read

When Developers Become Publishers Too

A handful of studios that broke out on their own are now turning around to back the next wave of developers because they haven't forgotten what it was like to not have a publisher. Here are five, and how each one's approach differs a little.

by Dawas6 min read

FayeTale: Being a Creator in South Africa

FayeTale is a South African VTuber who’s built her following being unapologetically herself, and her origin story is exactly as unpolished as she says it was. Here's her journey, in her own words entirely.

by Dawas5 min read

Mildsoss: Taking a Risk on What You Love

If you're into discovering games on social media, you've probably come across Mildsoss at some point. He has nearly half a million followers across TikTok, YouTube, and Instagram, but he's never shown his face once.

by Dawas4 min read

How to Handle Content Burnout

Every creator hits a wall eventually. You know you should post but the thought of making another video makes you want to do anything else. This is burnout, and here is how to handle it.

by Dawas5 min read

How to be a Better Editor

Video editing is one of the most important skills a content creator can develop, and one of the most misunderstood. Most people think it's about making things look polished, but it's not. Editing is a storytelling tool first, and once you understand that, everything about how you make videos changes.

by Dawas16 min read

How to Build a Content Brand

Most gaming creators don't think about a brand until something forces them to.

by Dawas6 min read

How to Keep Viewers Watching After the Hook

Everyone talks about the hook. And they should because without it, nothing else matters. But here's the problem nobody talks about. A great hook makes a promise to the viewer, and the moment that promise feels unfulfilled, they're gone.

by Dawas4 min read

How to Write a Compelling Hook

Most shortform content fails because nobody stuck around long enough to find out if it was good. The hook is a part of your video that exists for one reason: to buy you the next few seconds. Everything else including the story, the information, the payoff, only matters if the hook works.

by Dawas5 min read

Sulei: Seventeen Years of Content Creation

It’s very rare in this day and age of social media to find someone persistent enough to make content for 17 whole years before something finally clicks. Most people would try for a year or two and give up when they don’t see results, but not Sulei.

by Dawas3 min read

How to Earn Money Making Gaming Shorts

Your first dollar as a creator is weirdly hard to get. You can post for months, build up a decent little following, get thousands of views, and your earnings still say $0.00. It's discouraging, but it's also kind of a solvable problem.

by Hamza3 min read

Why game studios should use Jestr

Jestr changed the game completely for how studios show off their games, and this is why you should use it too.

by Dawas4 min read

10 ways to make money as a gaming content creator

A complete list of the most realistic ways gaming creators make money, from ad revenue to creator platforms like Jestr.

by Hamza4 min read

CT Plays: From Art Teacher to Full-Time Creator

Some of the most unique styles of content come from the content creator's passion towards something that they truly love. The perfect example of this kind of passion is a creator who goes by 'CT Plays'.

by Dawas4 min read

Jestr Partner Program

The Jestr Partner Program is designed for creators who are trustworthy, committed, and consistent in delivering high-quality content.

by Jestr Team3 min read

How does Jestr actually work?

Jestr connects indie game studios with short-form creators to run CPM based campaigns across TikTok, Instagram, and YouTube. In under a year: 1.1B+ views, 500+ games, nearly $3M paid out.

Jestr Blog

Blogs

A Beginner's Guide to Taking Your Content Seriously

How to Get Discovered on Twitch

What Your Analytics are Telling You

When Developers Become Publishers Too

FayeTale: Being a Creator in South Africa

Mildsoss: Taking a Risk on What You Love

How to Handle Content Burnout

How to be a Better Editor

How to Build a Content Brand

How to Keep Viewers Watching After the Hook

How to Write a Compelling Hook

Sulei: Seventeen Years of Content Creation

How to Earn Money Making Gaming Shorts

Why game studios should use Jestr

10 ways to make money as a gaming content creator

CT Plays: From Art Teacher to Full-Time Creator

Jestr Partner Program

How does Jestr actually work?

Our Catalogue

Events

INDIE Live Expo 2026.12.1

CRITICAL REFLEX TIME

ID@Xbox October 2026 Showcase

The MIX Fall Online Showcase 2026

Galaxies Autumn '26

Cozy After Dark Showcase

Convergence Games Showcase October 2026

The Triple-i Initiative October 2026

Case Studies

Windrose

IRON NEST: Heavy Turret Simulator

Beholder: Conductor

Very Safe Dino Park

The Farmer Was Replaced

No More Room in Hell 2

Become a Creator